Showing posts with label Toyota Camry. Show all posts
Showing posts with label Toyota Camry. Show all posts

11/04/2011

NHTSA Announces 2009's Most Stolen Vehicles, Audi S8 Tops the List, Sort Of...


An Audi S8 is a rare sight indeed in the U.S.A. Yet the A8 range-topper is also on top of the list in NHTSA’s recently published theft report for 2009.

As they say, there are lies, greater lies, and statistics: the S8’s number one position is somewhat misleading, however, since only two of the 227 cars that were sold that year were actually stolen. Statistically, though, this figure represents a theft rate of 8.8106 per 1,000 vehicles sold.

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10/17/2011

Toyota's Airs New "It's Ready. Are You?" Campaign for the 2012 Camry


After a first round of internet spots that coincided with the unveiling of the new 2012 Camry sedan, Toyota is ready for the official launch of its marketing campaign named "It's Ready. Are You?", which was created by the firm's advertising agency of choice, Saatchi & Saatchi LA.

Toyota's new campaign focuses on the performance, safety, fuel economy and technological aspects of the seventh generation of the Camry, highlighting key product features and packaging such as the Entune infotainment system.

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10/13/2011

Toyota to Face Three Sudden-Acceleration Related Trials in 2013


Toyota's sudden-acceleration woes are far from over as the company will have to face three trials in federal court in Santa Ana, California.

The first case is the one concerning the death of two people in Utah, which was dismissed 10 days ago due to a lack of jurisdiction. US District Judge James V. Selna reinstated the lawsuit today after the victims’ families re-filled their claims against Toyota. The trial is set for February 19, 2013.

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