Fiat Video Teases 500 Abarth “Bad Boy's” Arrival in the States

The American division of the Fiat Group is trying to create some buzz around the arrival of the most potent version of its retro-styled city car to date, the 500 Abarth, with a new video teaser.

Fiat's 23-second spot starts out by asking viewers "Does this country need another outcast?" and "Does this country need another rebel and another bad boy?", with the actual 500 Abarth only making a quick appearance towards the end.

Well, look at this way; at least it's not another minute-long video tribute to Jennifer Lopez…

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New 2012 Fiat 500 Abarth Reaches U.S. Shores, will Debut at L.A. Show

The Fiat Group may be constantly delaying Alfa Romeo's return to the U.S. market but at least it's keeping its word with the 500 range.

After the regular three-door hatchback and the rolling soft top 500C, Fiat is now introducing the most stimulating (from a driver's perspective) version of the series, the sporty Abarth model, which will be making its debut at the 2011 Los Angeles Auto Show on November 18.

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Fiat Tunes Into the New 500 for the SEMA Show

A pair of fancied-up Fiat 500 hatchbacks will be making their way to Las Vegas next week for the 2011 edition of the SEMA aftermarket show.

The Italian company released a single picture of the 500 Titanium while we only get some initial details on the firm's second concept, the 500 Carbon.

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Fiat Debuts New Jennifer Lopez Ad Featuring…the 500 Cabrio

The North American division of Fiat has launched its second commercial about Jennifer Lopez featuring the new 500 Cabrio. And no, we're not the ones to get it wrong here but Fiat's advertising agency which seems to have got its priorities confused.

While we get to see more of the Fiat 500 Cabrio than the first online ad with J. Lo, the commercial, title "My World" continues to focus on the "actress, entertainer, philanthropist and entrepreneur" with her song "Until it beats no more" playing on the background.

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Romeo Ferraris Preparing Insane Fiat 500 Abarth with 300-Horses

Once upon a time, not too long ago, 300-horsepower was considered sports car territory. For example, in 1989, the BMW 850i Coupe came with a 300HP V12 under its long hood while the Ferrari 348's V8 also churned out 300HP. Heck, up until 2009, the Ford Mustang GT was powered by a 300HP V8.

Nowadays, 300HP has become something like Five Dollar Foot-long subs with even the smallest of cars like the Fiat 500 reaching the magic output number with a little help from the tuning industry.

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